social-content

Social Content Video Generation

When to Use

• Creating short-form video for Instagram Reels, TikTok, YouTube Shorts, LinkedIn
• Product launches, feature announcements, testimonial reels
• Ad creatives and promotional clips

Template: social-clip-v1

Scene Structure

1. Hook (2-3s): Bold text overlay with attention-grabbing statement
2. Problem (3-5s): Relatable pain point with visual metaphor
3. Solution (5-8s): Product showcase with key benefit callouts
4. Social Proof (3-5s): Metrics, logos, or testimonial quote
5. CTA (2-3s): Clear call-to-action with branding

Best Practices

• Lead with the hook — first 2 seconds determine retention
• Match resolution to platform: reel for Instagram/TikTok, square for feeds, 1080p for YouTube
• Use brand colors consistently across all scenes
• Keep total duration under 30s for Reels/TikTok, under 60s for YouTube Shorts
• Include captions — 85% of social video is watched without sound

Data Bindings

• headline: Primary hook text
• product_name: Product/feature being promoted
• key_benefits: Array of 3 benefit strings
• metrics: Object with social proof numbers
• cta_text: Call-to-action text
• cta_url: Destination URL